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Publications and Research
Case Study
The luxury fashion accessories market in China
Marketing Survey Conducted - 5 months study

Market Survey Content
Comprehensive survey of the local and foreign Offer
Evaluation of the Chinese Demand
Consumer Profile by region
Depth analysis of the main Luxury Goods Retailing Channel
Comprehensive Price policy Survey
Promotion and Advertising Strategy
Opportunities and Threats


Qualitative Study conducted in 4 Cities : Shanghai, Beijing, Hong Kong, Guangzhou
Comprehensive Field Survey at Fashion Accessories point of sales
Qualitative Group discussion conducted with Luxury consumers
Face to face interviews at with sales managers from fashion accessories outlets
Official Statistics and Economics Research

For any detail, please contact our Shanghai office:
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